I recently co-hosted a webinar on the Hidden Levers of Software Pricing with the amazing Ajit Ghuman (author of Price to Scale) for Pavilion (formerly Revenue Collective), a community for high-growth professionals. But don’t sweat if you missed it live—it’s all on the recording below.
We talked about:
- The four pillars of a solid pricing and packaging approach
- The hidden levers of software pricing
- Why you should be competing on value
- How to hone in on your perfect pricing metric
- And much, much more
Check out the webinar right here: